22.Conduct a Public Hearing and consider and act upon a request for a Specific Use Permit for a Full-Service/Extended-Stay Hotel on MSW Prosper 380 Addition, Block A, Lot 1, on 5.9± acres, located on the east side of Mahard Parkway and 480± feet south of Prairie Drive. (ZONE-25-0008) (DH)

[22.Conduct a Public Hearing and consider and act upon a request for a Specific Use Permit for a Full-Service/Extended-Stay Hotel on MSW Prosper 380 Addition, Block A, Lot 1, on 5.9± acres, located on the east side of Mahard Parkway and 480± feet south of Prairie Drive. (ZONE-25-0008) (DH) ]

THAT WOULD LIKE TO SPEAK TO THE COUNCIL? SEEING NONE, WE'LL MOVE TO OUR REGULAR AGENDA PURSUANT TO SECTION 551.007 OF THE TEXAS GOVERNMENT CODE, INDIVIDUALS WISHING TO ADDRESS THE COUNCIL FOR ITEMS LISTED AS PUBLIC HEARINGS WILL BE RECOGNIZED WHEN THE PUBLIC HEARING IS OPEN. AGENDA ITEM NUMBER 22 IS TO CONDUCT A PUBLIC HEARING AND CONSIDER AND ACT UPON A REQUEST FOR A SPECIFIC USE PERMIT FOR. FOR A FULL SERVICE EXTENDED STAY HOTEL ON THE MSW PROSPER 380 EDITION BLOCK A LOT ONE ON APPROXIMATELY 5.9 ACRES.

LOCATED ON THE EAST SIDE OF MAYNARD PARKWAY AND APPROXIMATELY 480FT SOUTH OF PRAIRIE DRIVE. MR. HOOVER, THANK YOU, MAYOR. COUNCIL, AS I MENTIONED, THIS REQUEST IS FOR A SPECIFIC USE PERMIT FOR EXTENDED STAY IN OUR ORDINANCES. MOST ALL LOCATIONS ARE FULL SERVICE HOTELS ARE ALLOWED BY RIGHT. BOTH EXTENDED STAY AND LIMITED SERVICE HOTELS REQUIRE SPECIFIC USE PERMITS. AS WITH THE LOCATION OF OF WHERE THIS SITE IS. STANDARDS FOR FULL SERVICE HOTELS INCLUDE CHOOSING FOUR OR MORE OF THE AMENITIES OUT OF THE LIST THAT ARE IN OUR CODE. THOSE INCLUDE. AS YOU CAN SEE IN THIS PARTICULAR CASE, THE ONES THAT ARE HIGHLIGHTED AND THEN ALSO WOULD INCLUDE TEN ZERO ZERO ZERO SQUARE FOOT MEETING SPACE, CONFERENCE ROOM, FULL SERVICE RESTAURANT, WHICH IS ONE OF THE REQUIREMENTS. THE EXTENDED STAY HAS TO HAVE A MINIMUM OF FIVE OF THE AMENITIES. AGAIN, OUT OF THIS LIST THAT THAT YOU SEE THE LOCATION OF EXTENDED STAY IS USUALLY, EXCUSE ME, USUALLY LIMITED TO EITHER DALLAS PARKWAY, PRESTON ROAD OR UNIVERSITY DRIVE. BUT THE FACT THAT THIS IS A DUAL FLAG LOCATION THAT WAS BEING PROPOSED, HILTON GARDEN INN AND HOMEWOOD SUITES, THEN THE LOCATION IS OKAY. IT SATISFIES OUR REQUIREMENTS. OPEN SPACE IS MINIMUM OF 15%, HAS A RESTAURANT. SETBACKS MET THE REQUIREMENTS FROM RESIDENTIAL AREAS. THIS IS JUST A LAYOUT OF THE SITE PLAN OF OF WHAT THE PROPOSAL WOULD LOOK LIKE. THIS IS JUST A LITTLE BETTER. VIEW SHOWS WHERE SOME OF THE GREEN SPACE AREA IS. OUTDOOR ACTIVITIES, SWIMMING POOL AND AND SO FORTH. THIS IS MORE OF A, OF A LANDSCAPE PERSPECTIVE OF WHAT WAS BEING PROPOSED. THIS IS ELEVATION OF WHAT THE PROPERTY WOULD LOOK LIKE. AND THEN THE CRITERIA, SPECIFIC USE CRITERIA. IT'S THE SAME FOR THAT WE HAVE ALL THE TIME COMPATIBLE SURROUNDING AREAS.

IS THAT SOMETHING NORMALLY ASSOCIATED WITH THE REQUESTED USE? IS THE NATURE A NATURE OF THE USE REASONABLE? DOES IT HAVE AN IMPACT ON THE SURROUNDING AREA? IF SO, HAS IT BEEN MITIGATED? THE BASIC ANSWER TO ALL OF THOSE IS NO AND YES, DEPENDING. IF YOU WANT ME TO GO BACK THE THE YESES. IT IS HARMONIOUS. IT IS COMPATIBLE ACTIVITIES REQUESTED, SO FORTH.

[00:25:10]

SO AS PART OF THIS PROCESS, THE THE TOWN STAFF HAD RECOMMENDED APPROVAL OF THE SPECIFIC USE PERMIT. BUT THE REASONING BEHIND THAT IS AGAIN, SOMETHING THAT REQUIRES A SPECIFIC USE PERMIT MEANS IT'S ALREADY A PERMITTED USE. AND IN THE PARTICULAR CASE OF BOTH OF OF THESE, THESE TYPES, THE FULL SERVICE HOTEL AND THE EXTENDED STAY, THERE'S BOTH A LIST OF CONDITIONS THAT HAVE TO BE MET FOR BOTH OF THOSE TO BE ABLE TO SATISFY WHAT THE ORDINANCE REQUIREMENTS ARE, THE SPECIFIC. AND THAT'S WHY THE STAFF RECOMMENDED APPROVAL BECAUSE THOSE CONDITIONS WERE MET. THE COMMISSION BECAUSE IT HAS A SPECIFIC USE PERMIT REQUIREMENT THAT IS MORE DISCRETIONARY IN NATURE. AND THE REASONING BEHIND THAT, AGAIN, IN MOST ALL OF THE SPECIFIC USE PERMITS THAT THAT THE COUNCIL SEES, WELL, THE EXCUSE ME, GOSH, AS WELL AS THE COMMISSION SEES IS BECAUSE ONE SIZE DOESN'T FIT ALL THE SUP IS THERE TO ALLOW ADDITIONAL CONDITIONS OR TO MAKE THE DETERMINATION, IF IT'S APPROPRIATE FOR WHERE IT'S REQUESTED, OR EVEN IF IT'S APPROPRIATE AT ALL. AND IN THE THIS PARTICULAR CASE, THE THE COMMISSION DID NOT BELIEVE THAT THE EXTENDED STAY PORTION OF THE HOTEL WAS SOMETHING THAT WAS, IN THEIR BELIEF, SOMETHING THAT THAT SHOULD BE RECOMMENDED. AND THAT'S THE PART THEY WERE FINE WITH THE FULL SERVICE HOTEL, BUT THAT'S THE PART THAT THAT THEY RECOMMENDED DENIAL OF IT. AND THEY WERE UNANIMOUS IN THAT DECISION. THE PUBLIC NOTICES WERE SENT OUT. WE HAD NO RESPONSES THAT THAT CAME BACK FROM FROM THE PUBLIC. AND THAT'S I THINK THAT'S ALL I'VE GOT FOR ME. GET INTO THAT LATER IF WE NEED IT. BUT I'M HAPPY TO ANSWER ANY QUESTIONS IF YOU HAVE THEM. I BELIEVE THAT THAT THE APPLICANT IS HERE AND THAT WANTS TO PROBABLY MAKE COMMENT OR IN A BRIEF PRESENTATION, IF THAT'S ALL RIGHT WITH WITH THE COUNCIL. QUESTIONS FOR MR. HOOVER. QUESTION. ALL RIGHT THEN. WOULD THE APPLICANT LIKE TO COME FORWARD? YEAH. LET ME GET TO THANK YOU. EXCUSE ME. YOU KNOW HOW TO WORK THAT. I'LL JUST PUT IT THAT WAY, RIGHT? TO MOVE FORWARD. PERFECT. I CAN DO THAT. GOOD EVENING. MAYOR COUNCIL WEST HOLLYWOOD, 777 MAIN STREET, FORT WORTH, TEXAS 76102. HERE TO TALK A LITTLE BIT ABOUT, OBVIOUSLY, THE LAND USE OF THIS. AND, YOU KNOW, THE DECISION BY ZONING COMMISSION FOR THE DENIAL. SO OBVIOUSLY HERE'S THE SITE ASKING FOR THE S P FOR THE SITE FOR THE EXTENDED STAY. THIS IS A DUAL BRANDED HOTEL UNDER THE HILTON FLAGSHIP. AND YOU KNOW, HERE'S SOME OF THE SURROUNDING USES.

YOU KNOW WE THINK THIS IS A GOOD FIT FOR THIS SITE OBVIOUSLY BECAUSE IT'S, YOU KNOW NOT A PREMIER COMMERCIAL SITE OR NEAR NURSERY RV STORAGE, U-HAUL TWO, THREE HOSPITALS, REALLY WITHIN ABOUT A HALF MILE, WHICH KIND OF FITS INTO THE DEMOGRAPHIC OF WHO WE'RE LOOKING TO SEE HERE AND WHO TYPICALLY WOULD STAY IN THESE. AND I CAN GO INTO THAT A LITTLE BIT MORE DETAIL. YOU'VE ALREADY SEEN THE SITE PLAN, BUT ESSENTIALLY THIS IS THE ONE, YOU KNOW, YOU ENTER THE SAME DOOR, YOU CHECK INTO ONE HOTEL OR THE OTHER. IT'S THE SAME DESK. YOU JUST STATE, I'M HERE FOR HILTON GARDEN OR I'M HERE FOR HOMEWOOD, AND THEY PROCEED TO YOUR SIDE OF THE HOTEL. THEY'LL DIRECT YOU. OBVIOUSLY, WHEN YOU REACH THE STANDARD OF ANY HOTEL LANDSCAPE PLAN, BUT OPERATIONAL DETAILS IS A LITTLE BIT MORE ROOMS, OBVIOUSLY, IN THE HILTON GARDEN INN IT'S ABOUT 194 ROOMS TOTAL. THE HILTON GARDEN PROVIDES THE CONFERENCE ROOM. AS STAFF MENTIONED, THIS CAN DO WEDDINGS, BANQUETS, PARTIES CAN BE LEASED OUT, HAS TWO KITCHENS TO PROVIDE FOOD SERVICES. THERE WOULD BE A T A BBQ LICENSE TIED TO THIS AS WELL. SO PEOPLE COULD COME IN AND THEY COULD SERVE ALCOHOL AT THIS LOCATION.

FOR EVENTS. THE HOMEWOOD SUITES IS REALLY TARGETED TOWARDS LENGTHIER STAYS, MORE CORPORATE IN NATURE. AVERAGE ACROSS THE COUNTRY IS ABOUT FOUR NIGHTS. AND I MYSELF HAVE A LOT OF FRIENDS THAT THEY WERE IN DALLAS. THEY FLY UP TO CHICAGO ON A SUNDAY NIGHT. THEY'D COME BACK THURSDAY NIGHT AND BE AT HOME FOR THOSE THREE DAYS. AND SO THAT KIND OF TRACKS WITH WHAT I'VE SEEN BEFORE. THERE ARE CERTAIN AMENITIES, LITTLE KITCHENETTES FOR THE LONGER STAY. SO YOU'RE NOT EATING OUT EVERY NIGHT. AND, YOU KNOW, EVEN THOUGH YOU MIGHT GET A SURPLUS FROM YOUR COMPANY, YOU KNOW, YOU DON'T WANT TO EAT OUT EVERY SINGLE MEAL, MAYBE GO GET MAKE SOME TOAST OR, YOU KNOW, HAVE A SMALL FRIDGE. SO KIND OF THE STANDARD CUSTOMERS, I STATED, YOU KNOW, AS THE CORPORATE CLIENTELE, IT'S HIGHER END. THIS ISN'T, YOU KNOW, THE BREEZEWAY TYPE HOTELS THAT YOU'RE PROBABLY IMAGINING WITH THE EXTENDED STAY HIGHER RATE PER NIGHT. SO THIS WOULD BE UNFEASIBLE FOR SOMEBODY TO STAY HERE FOR FOUR WEEKS, FIVE WEEKS. YOU KNOW, THERE IS A SLIGHT DISCOUNT IF YOU'RE STAYING FOR LONGER, BUT IT'S

[00:30:01]

NOT SOMETHING THAT'S SUBSTANTIAL ENOUGH TO REALLY HAVE SOMEBODY LIVING IN HERE AND CALL IT A RESIDENCE FOR A FULL TIME. HERE'S SOME OF THE KEY ACCOUNTS OF HILTON. SO, YOU KNOW, LOOKING AT SOME OF THE DATA FROM LAST YEAR, THEY HAD THE ROOM RATES FOR FRISCO AND PLANO, WHICH SEE A LOT OF THESE COMPANIES, SOME OF THESE COMPANIES SPECIFICALLY, I'M TRYING TO THINK OF A TOKYO ELECTRON. THEY HAD ABOUT 23,000 STAYS IN FRISCO AND IN PLANO LAST YEAR ALONE. THOSE ARE THE NUMBER OF ROOMS AND NIGHTS THAT THEY STAYED. AND SO RIGHT NOW, PROSPER DOES NOT HAVE HILTON. SO IF THESE COMPANIES THAT WANT TO STAY, THEY'RE PRETTY MUCH TIED TO GOING TO A HILTON LOCATION. THEY ARE FORCED TO GO TO A HILTON THAT'S CLOSE BY.

AND SO PROSPER COULD TAKE OVER A LITTLE BIT OF THAT LION'S SHARE. HOPEFULLY, YOU KNOW, IF SOME OF THE ROOMS ARE FILLED AND WE HAVE REPRESENTATIVE FROM HILTON HERE TONIGHT THAT THERE WAS NO VACANCIES IN FRISCO. SO SHE WAS FORCED TO STAY IN THE COLONY BECAUSE THERE WAS NO VACANCIES ON A TUESDAY NIGHT. SO THIS IS, YOU KNOW, WHO WE KIND OF SEE FOR THE OUT OF TOWN CLIENTELE, THE CORPORATE CLIENTS THAT COME IN VISIT A SITE, SPORTS TOURNAMENTS, YOU KNOW, FAMILIES THAT COME IN FOR A COUPLE DAY TOURNAMENTS. MY BOSSES THIS A LOT HIS SONS IN BASEBALL, HIGH SCHOOL BASEBALL. SO HE'S TRAVELING ALL AROUND TEXAS RIGHT NOW. AND HE HAS TO STAY 2 OR 3 NIGHTS, WANTS TO MAKE A MEAL AT LEAST ONE NIGHT, HAVE A FRIDGE WITH SOME FOOD IN THERE THAT'S NOT FAST FOOD OR ANYTHING LIKE THAT. RELATIVES, YOU KNOW, I HAVE A LOT OF RELATIVES AND WE, YOU KNOW, SWITCH HOMES EVERY OTHER YEAR. I'M IN FORT WORTH, BUT MY HOUSE CAN HOLD 20 PEOPLE. SO WE HAVE THE HOTEL NEAR US WHERE A COUPLE OF THEM STAY FUTURE RESIDENTS AS WELL, WHERE IF SOMEBODY'S COMING TO LOOK INTO PROSPER, THEY'RE BEING RELOCATED. THEY COME AND THEY STAY IN ONE OF THESE FOR A COUPLE DAYS WHEN THEY'RE TOURING NEIGHBORHOODS, MEETING WITH THEIR REALTOR. IT'S PRETTY TYPICAL OF WHAT WE SEE. AND OBVIOUSLY THIS IS GOING TO BE REALLY CLOSE TO SOME ENTERTAINMENT VENUES, THE PGA, OF COURSE, AND FRISCO, UNIVERSAL AND FC DALLAS. THESE ARE ALL WITHIN ABOUT TEN MINUTES OF THIS SITE AND ALSO LOCAL CLIENTELE. MY MY COLLEAGUE BACK HERE, HIS DAUGHTER HAD TO STAY IN A HOME SUITE BEFORE JUST BECAUSE SHE HAD A FIRE DEPARTMENT. AND THE INSURANCE IS REQUIRED TO PUT YOU UP IN A LOCATION WHERE YOU CAN MAKE FOOD, HAVE BASIC ACCOMMODATIONS THAT YOU WOULD IN AN APARTMENT, AND THIS CAN BE ANYWHERE FROM ONE WEEK TO TWO WEEK UNTIL THEY CAN FIND AN ADEQUATE APARTMENT OR SEPARATE HOUSING FOR YOU. OR, YOU KNOW, YOU HAVE PEOPLE COMING IN FOR A HOSPITAL STAY WHERE THERE'S NOT ENOUGH ROOM AT THE HOME, WHERE THEY'RE COMING IN FROM THE NORTH. AND HIGHLIGHTED HERE ARE THE FOUR HOSPITALS. TWO ARE BASICALLY ADJACENT TO THE SITE. YOU COULD WALK THERE. CHILDREN'S HEALTH IS ABOUT A HALF MILE AWAY, AND THEN BAYLOR, SCOTT AND WHITE IS A LITTLE BIT MILE AS THE CROW FLIES ABOUT TEN MINUTE DRIVE AWAY STAYCATIONS. MY NIECE DOES THIS. THAT WAS WHAT SHE WANTED FOR HER BIRTHDAY, WAS TO STAY IN A HOTEL ROOM FOR THE FIRST TIME. AND SO HER PARENTS GOT HER A ROOM AND THEY STAYED IN THE ADJACENT ROOM AND THEY HAD A GREAT TIME. BUT THAT'S SOMETHING THAT WE SEE A LOT WITH. SHE'S ABOUT 10 OR 12, SO THAT'S SOMETHING THAT SHE REALLY LIKE TO DO, AS WELL AS WEDDINGS AND CONFERENCES. AND I'M GOING TO TURN IT OVER TO WHITNEY HERE, WHO'S WITH HILTON, AND SHE CAN KIND OF TALK A LITTLE BIT MORE ABOUT THE SPECIFIC ROOMS AND THE BRAND ITSELF. AND I THINK WE HAD A HANDOUT AS WELL. WE WANTED TO KIND OF PASS AROUND, OH, YOU HAVE IT. OKAY. PERFECT. GREAT. THANK YOU. GOOD EVENING. MY NAME IS WHITNEY KNIGHT AND I'M WITH THE GLOBAL BRAND LEADERSHIP TEAM FOR HOMEWOOD SUITES. WE ARE ALWAYS THRILLED TO BE IN TEXAS, BUT WE ARE ESPECIALLY EXCITED ABOUT THE PROSPECT OF THIS POTENTIAL OF THIS PROJECT. WE WHAT IS BEING REPRESENTED HERE IS WHAT WE CALL OUR PROTOTYPE 10.0. IT IS OUR NEWEST PROTOTYPE FOR HOMEWOOD SUITES. IF YOU'RE FAMILIAR WITH THE BRAND, YOU'LL SEE THAT THE DESIGN ESTHETIC HAS REALLY BEEN EVOLVED AND REALLY ELEVATED OVER THE LAST SEVERAL YEARS. SO THIS TRULY CEMENTS HOMEWOOD AS AN UPSCALE EXTENDED STAY SOLUTION. OUR FIRST EXAMPLE IN ROOM TYPE IS OUR KING EFFICIENCY SUITE.

THESE ARE DESIGNED FOR BUSINESS TRANSIENT TRAVELERS SIMILAR TO MYSELF. TONIGHT I'LL BE STAYING AT A HOMEWOOD FOR ONE EVENING, THEN HEADED TO THE AIRPORT TOMORROW MORNING. STILL HAS THAT FULL KITCHENETTE, PARTICULARLY FOR TRAVELERS WHO HAVE DIETARY RESTRICTIONS OR DIETARY NEEDS. WHEN YOU'RE ON THE ROAD A LOT, THAT CAN BE REALLY, REALLY DIFFICULT. SO THIS IS A GREAT SOLUTION. AGAIN, IT COMES IN AT 358FT■!S AND ALSO IMPORTANTLY, CONNECTS TO A STUDIO SUITE OR ONE BEDROOM SUITE. SO IT ALSO GIVES US THE ABILITY TO COMPLEX THOSE SUITES FOR LARGER FAMILIES WHO MIGHT BE STAYING WITH US OVER THE WEEKEND OR IN TOWN FOR A TRAVELING SPORTS, SOCCER GAME OR EVENTS LIKE THAT. AND THAT IS ALL MADE POSSIBLE BY HILTON'S CONFIRMED ROOM TECHNOLOGY. WE ALSO HAVE OUR STUDIO SUITES. A SLIGHTLY LARGER ALSO INCLUDES A SLEEPER SOFA. SO AGAIN, A GREAT OPTION FOR FAMILIES WHEN YOU WANT TO KEEP THE WHOLE FAMILY IN KIND OF THE SAME ROOM FOR SAFETY AND CONVENIENCE, BUT HAVE A LITTLE BIT MORE SPACE. YOU'LL ALSO NOTICE WE AGAIN, HAVE A FULL KITCHEN IN THE SUITE, AS WELL AS THAT WORKING TABLE. WHAT WE CALL A PRODUCTIVITY TABLE ALLOWS THE FAMILY TO HAVE SOME SPACE TO RELAX, TO MAYBE TAKE SOME CONFERENCE CALLS ON YOUR LAPTOP, OR EVEN JUST HANG OUT AND WATCH TV. AND THEN, OF COURSE, OUR HALLMARK WITHIN HOMEWOOD SUITES IS OUR KING ONE BEDROOM SUITES. THIS IS TRULY AN UPSCALE CONDOMINIUM EXPERIENCE. YOU'LL SEE UNIQUELY

[00:35:02]

IN OUR NEW PROTOTYPE, WE HAVE ADDED ENSUITE LAUNDRY, THE MAJORITY OF HOMEWOOD SUITES BUSINESS ACROSS OUR BRAND IS ACTUALLY INSURANCE CLAIMS. AND SO WHEN A CARRIER LIKE STATE FARM IS LOOKING TO PLACE A FAMILY THAT HAS BEEN IMPACTED BY SOMETHING LIKE A FLOOD OR A FIRE, THIS IS WHAT THEY'RE HOPING TO PLACE THEM IN, RIGHT? WE CAN PUT THEM IN A HAMPTON INN FOR A FEW NIGHTS AND THEY MIGHT BE COMFORTABLE, BUT IF IT'S GOING TO BE MUCH LONGER THAN THAT, WE REALLY WANT TO MAKE SURE THAT THAT FAMILY HAS EVERYTHING THEY NEED TO FEEL COMFORTABLE UNTIL THEY CAN GET BACK INTO THEIR PERMANENT RESIDENCE. AND OUR KING SUITES ARE, OF COURSE, A GREAT OPTION, 590FT■!S. AND AGAIN, USUALLY HAVING THE OPTION TO COMPLEX THOSE WITH AN ADDITIONAL SUITE IF THAT IS NEEDED TO HOUSE THE FAMILY. QUICK EXAMPLE OF OUR LOBBY SPACE, WHAT WE CALL OUR CENTRAL HUB, HOMEWOOD SUITES, DOES INCLUDE OUR SIGNATURE COMPLIMENTARY BREAKFAST EVERY DAY. AND AGAIN, RIGHT, THE EXTENDED STAY LANDSCAPE TODAY IS VERY CROWDED. THERE ARE A LOT OF DIFFERENT CONCEPTS AT A LOT OF DIFFERENT PRICE POINTS.

AS AN UPSCALE EXTENDED STAY BRAND, THIS IS ONE OF THE THINGS, ONE OF THE AMENITIES THAT REALLY SETS HOMEWOOD APART IS THAT HOT, COMPLIMENTARY BREAKFAST. IT IS AN AWARD WINNING BREAKFAST ANCHORED BY OUR SIGNATURE BREAKFAST TACOS, WHICH YOU CAN IMAGINE ARE QUITE A HIT HERE IN TEXAS. QUICK EXAMPLE OF OUR FRONT DESK AREA. AGAIN, YOU'LL SEE SOME ELEVATED RETAIL. SO REALLY KIND OF FROM A DESIGN PERSPECTIVE, STEPPING INTO THAT FULL SERVICE SPACE.

THAT IS ONE OF THE REASONS THAT HOMEWOOD SUITES IS SO OFTEN DEVELOPED WITH THE HILTON GARDEN INN, IS BECAUSE THE TWO BRANDS REALLY DO COMPLEMENT EACH OTHER WHEN IT COMES TO THE DESIGN ESTHETICS, AS WELL AS THE GUEST EXPERIENCE AND GUEST EXPECTATIONS. SO THAT CONCLUDES EVERYTHING MY COLLEAGUE WES HAS FOR US. I DO HAVE A COUPLE OF OTHER THINGS I JUST WANTED TO SHARE ABOUT THE BRAND. IN CASE THERE ARE ANY ADDITIONAL QUESTIONS. HOMEWOOD IS PART OF HILTON'S GLOBAL PORTFOLIO. TODAY. HILTON HAS OVER 25 BRANDS IN OVER 100 DIFFERENT COUNTRIES. WE HAVE 570 HOMEWOOD SUITES OPEN AND OPERATING TODAY, AND WITH AN ADDITIONAL 150 UNDER CONSTRUCTION OR IN DEVELOPMENT. SO THIS BRAND IS 37 YEARS OLD, BUT CONTINUES TO BE VERY HEALTHY AND IS AN IMPORTANT PART OF COMMUNITIES IN FIVE DIFFERENT COUNTRIES. SO THE US, CANADA, MEXICO, THE DOMINICAN REPUBLIC. AND LAST YEAR WE OPENED OUR FIRST PROPERTY IN COSTA RICA. WE TALKED A LITTLE BIT ABOUT UPSCALE EXTENDED STAY. WHAT DOES THAT MEAN AT THE BRAND LEVEL, WE SEE AN AVERAGE DAILY RATE OF ABOUT $160 FOR A NEW PROPERTY. THAT'S GOING TO BE CLOSER TO $200. SO THIS IS A SIGNIFICANT INVESTMENT AND REALLY HELPS KIND OF DETERMINE WHAT TYPE OF GUEST WE SEE ON PROPERTY. THIS IS A HIGHLY TRUSTED BRAND. WE ARE REGULARLY LISTED BY BUSINESS TRAVELER, NEWS ENTREPRENEUR MAGAZINE, AS WELL AS US TODAY AS BEING ONE OF THE TOP HOSPITALITY CONCEPTS AND ONE OF THE TOP UPSCALE BRANDS. WHEN WE TALK ABOUT EXTENDED STAY, WE'RE YOU KNOW, I THINK SOMETIMES THERE'S THE PERCEPTION THAT SOMEONE IS STAYING FOR MONTHS OR YEARS, AND OCCASIONALLY WE DO SEE THAT.

BUT WHAT WE ACTUALLY DEFINE EXTENDED STAY AS A STAY OF FIVE OR MORE NIGHTS, THAT'S THAT POINT AT WHICH A GUEST PROBABLY WANTS A LITTLE BIT MORE SPACE AND A LITTLE BIT MORE AMENITIES.

SO A LOT OF BUSINESS TRAVELERS ACTUALLY FIND THEMSELVES NEEDING OR FITTING THAT CRITERIA. AND ACTUALLY OVER 60% OF HOMEWOOD SUITES BUSINESS IS BUSINESS TRAVELERS.

APPROXIMATELY 38% OF OUR AVAILABLE ROOMS IN ANY GIVEN NIGHT ARE OCCUPIED BY SOMEONE STAYING MORE THAN FIVE NIGHTS. AND AGAIN, AVERAGE DAILY RATE AROUND $150. SO VERY STRONG FROM A RATE PERSPECTIVE. AND IT'S ONE OF THE REASONS THAT DEVELOPERS AND OWNERS LOVE TO INVEST IN THIS BRAND. OUR AMENITIES, OF COURSE, INCLUDE THAT FULLY EQUIPPED KITCHEN THAT INCLUDES A GARBAGE DISPOSAL, A FULL SIZE REFRIGERATOR, AS WELL AS A COFFEE MAKER AND COOKWARE. EVERYTHING YOU WOULD NEED TO FEEL COMFORTABLE IN THAT SPACE, AS WELL AS AN OUTDOOR KITCHEN WITH GRILLS AND LOUNGE SPACE AND LAUNDRY FACILITIES. SO WHO ARE OUR GUESTS? I MENTIONED 60% OF OUR GUESTS ARE ACTUALLY BUSINESS TRAVELERS. THAT INCLUDES THE US GOVERNMENT, OF COURSE. A LOT OF GOVERNMENT TRAVEL PROJECT TRAVEL, DAY TO DAY, CORPORATE BUSINESS RELOCATIONS AS WELL. AGAIN, AS OUR INSURANCE BUSINESS, EACH YEAR, OVER 4 MILLION U.S. HOMEOWNERS WILL HAVE A HOMEOWNER'S INSURANCE CLAIM.

THOSE AMERICANS NEED A PLACE TO STAY WHILE THEIR HOME IS BEING WORKED ON. MY HUSBAND AND I HAD THAT. WE CAME HOME TO A PIPE THAT BURST AND FLOODED THE HOUSE. AND WHEN YOU'VE GOT, YOU KNOW, A LARGE DOG, YOU DON'T WANT THAT DOG HANGING OUT WITH THE CONSTRUCTION CREW ALL DAY LONG. SO OVER TO A HOMEWOOD SUITES. IT WAS IN THE AVERAGE AMERICAN'S LIFETIME. THEY WILL EXPERIENCE THAT NEED. UNFORTUNATELY. ADDITIONALLY, OVER 40 MILLION AMERICANS

[00:40:05]

RELOCATE EACH YEAR. THAT IS ANOTHER CORE COMPONENT OF OUR BUSINESS, MAKING SURE THAT FAMILIES HAVE A GREAT PLACE TO STAY WHILE THEY'RE WAITING TO MOVE INTO THEIR HOME, OR WHILE THEY'RE HOUSE SHOPPING IN THE AREA. AND OVER 80% OF OUR GUESTS ARE HILTON HONORS MEMBERS, OUR MOST LOYAL HILTON GUESTS. IN ADDITION TO OUR BUSINESS TRAVELERS, WE CONTINUE TO SERVE FAMILIES ACROSS THE US. ORLANDO, OF COURSE, BEING ONE OF OUR LARGEST MARKETS DUE TO DISNEY AND UNIVERSAL. SO CERTAINLY ATTRACTIVE FOR US TO BE HERE SO CLOSE TO THE NEW UNIVERSAL DEVELOPMENT. WE'RE ALSO ROUTINELY NAMED ONE OF THE BEST HOTELS FOR FAMILY STAYS. A LITTLE BIT ABOUT HOW WE PROTECT OUR BRAND INTEGRITY AND THE ASSET VALUE. HILTON HAS A VESTED INTEREST IN PROTECTING THE QUALITY OF THIS ASSET. THIS IS A 20 YEAR LICENSE AGREEMENT.

THROUGHOUT THE COURSE OF THAT AGREEMENT, HILTON WILL EXPECT THREE RENOVATIONS AS WELL AS ONGOING CAPEX IN THE PROPERTY. ADDITIONALLY, IN UNIQUELY HILTON, WE ACTUALLY DO ON SITE AUDITS EACH YEAR. SO FULL QUALITY INSPECTION, WHICH ACTUALLY IS VERY UNUSUAL IN THE HOSPITALITY INDUSTRY TODAY. MOST COMPANIES DO OUTSOURCE THAT. AT HILTON. WE TAKE THAT VERY SERIOUSLY, AND IT IS ONE OF THE WAYS WE WORK WITH OUR OWNERS AND OUR INVESTORS TO MAINTAIN THAT ASSET QUALITY AND ENSURE THE LONGEVITY OF THE PRODUCT. SO WHAT DO WE MEAN FOR YOUR COMMUNITY? HILTON IS PROUD TO BE ONE OF THE BEST PLACES IN THE WORLD TO WORK. HOSPITALITY REMAINS ONE OF THE SEGMENTS IN THE US ECONOMY WHERE PEOPLE CAN CONTINUE TO GROW THEIR CAREERS.

YOU CAN START AT THE FRONT DESK, YOU CAN START IN HOUSEKEEPING AND REALLY LEARN ALL ABOUT PROPERTY OPERATIONS AND SALES. SO IT'S A GREAT, GREAT INVESTMENT TO HAVE IN YOUR COMMUNITY. ON AVERAGE, A HOTEL GENERATES AN ADDITIONAL DOLLAR AND $0.74 FOR EVERY DOLLAR IN RATE THAT WE BRING INTO THE COMMUNITY. SO IT'S SOMETHING WE'RE VERY PROUD OF, AND WE CONTINUE TO BE PROUD TO BE ONE OF THE BEST PLACES IN THE WORLD TO WORK UNIQUELY. OF COURSE, THIS PROPERTY IS WHAT WE CALL A DUAL BRAND HOTEL. SO WE SHARED A LITTLE BIT ABOUT WHAT THAT CHECK IN EXPERIENCE LOOKS LIKE. IT REALLY MEANS THAT OUR GUESTS GET THE BEST OF BOTH WORLDS.

THEY GET THE FLEXIBILITY TO CHOOSE A FULL SERVICE SUITE IF THEY'D LIKE TO, AND THEN THEY GET THE VALUE OF ALL THE AMENITIES FROM HILTON GARDEN INN, INCLUDING THAT GREAT FOOD AND BEVERAGE EXPERIENCE THAT HILTON GARDEN INN DELIVERS, AS WELL AS THE ENHANCED MEETING SPACE. AND THEN HOPEFULLY, YOU HAVE A CHANCE AT SOME POINT TO VISIT OUR NEW HILTON GARDEN INN HOMEWOOD SUITES IN GRAND PRAIRIE. IT IS A BEAUTIFUL ASSET, JUST A GORGEOUS DEVELOPMENT THERE OUT AT EPIC CENTRAL. WE ARE VERY PROUD OF IT, AND I HAVE A FEELING THAT THIS PROPERTY WILL FOLLOW ON THE SAME TRAJECTORY. IT'S BEEN INCREDIBLY SUCCESSFUL AND AGAIN, WAS A GREAT ADDITION TO OUR PORTFOLIO. SO THAT'S JUST A LITTLE BIT MORE ABOUT HOMEWOOD SUITES AND WHERE WE SIT WITHIN KIND OF THAT UPSCALE EXTENDED STAY SEGMENT. THANK YOU. THANK YOU VERY MUCH. ALL RIGHT. THIS ITEM IS A PUBLIC HEARING. SO I'LL OPEN THE PUBLIC HEARING AT THIS TIME. I DO HAVE TWO PEOPLE TO SPEAK ON THIS. I ACTUALLY HAVE FOUR, BUT TWO OF THEM HAVE ALREADY SPOKEN. SO WILSON. WILSON. PALMER. MR. HOOVER, CAN WE JUST GO BACK A SLIDE? SO I THINK MICHELLE WILL THROW OUR TIMER UP. GOOD EVENING, MAYOR AND CITY. HOLD ON FOR ONE SECOND. DO WE NEED DO YOU HAVE THE THREE MINUTE TIMER? OR. NEVER MIND. ALL RIGHT. PLEASE GO AHEAD. I'M SORRY. GOOD EVENING, MAYOR AND TOWN MANAGER. CITY COUNCIL, THIS IS A GREAT.

I HAVE ENJOYED ABOUT THE PRAYER AND ALL THAT BECAUSE I'M A MYSELF AS A PREACHER AND MINISTER AND ENTREPRENEUR, I AM IN THIS BUSINESS FOR 36 YEARS AND WE HAVE DEVELOPED THE GREAT HOTEL FOR THAT TOWN. AND MANY TIMES WE HAD GOT TAX ABATEMENT BECAUSE WE BRING THE ECONOMIC DEVELOPMENT TO THAT TOWN OR CITY. HOMEWOOD SUITE IS UPSCALE HOTEL. WE DO HAVE A EXTENDED STAY THAT. CURRENTLY WE HAVE, AND OUR CLIENTELE ARE A VERY EXECUTIVE. THEY ARE NOT THE.

THE NORMAL CLIENT CANNOT AFFORD TO STAY $200 OR MORE. THIS MARKET IS A GREAT MARKET. WE HAVE SURVEYED. WE HAD A PHYSICAL FEASIBILITY TEST AND WE CAME UP WITH THE IDEA BECAUSE OF THE P, G, A AND THE THEME PARK AND MANY, MANY OTHER BUSINESSES ARE COMING. THIS IS

[00:45:08]

GOING TO BE ONE OF THE FOR OUR LANGUAGE WE CALL GROUND ZERO. IT WILL BE GREAT BENEFIT FOR THE TOWN, CITY, TOWN, CITY OF PROSPER. AND IN 36 YEARS WE BELIEVE WHAT WE MAKE MONEY. WE GIVE BACK TO OUR CITIZEN OF THAT TOWN BECAUSE WE BELIEVE THE BREAD WHERE YOU EAT, THE WATER YOU DRINK, YOU MUST BE FAITHFUL TO THAT LAND AND THAT CITY WHERE YOU LIVE. SO THIS IS A WIN WIN FOR BOTH. JUST LIKE WHITNEY SAYS, WE HAVE THE HOTEL IN GRAND PRAIRIE. IT'S DOING A WONDERFUL JOB AND WE ARE EXPECTING MORE BETTER BECAUSE OF WHAT WE HAVE. FISCAL AND PROSPER STUFF ARE COMING. SO THIS IS A GREAT PROJECT AND WE ARE EXCITED AND WE WANT TO COOPERATION FROM THE TOWN OF PROSPER. BUT GOD BLESS YOU ALL. THANK YOU. THE NEXT SPEAKER IS ANIL RAM. EXCUSE ME, ANIL RAM 601 SADDLE HILL DRIVE, GRANBURY, TEXAS. I'M THE ARCHITECT ON THIS PROJECT, SO I WAS HERE TO REPRESENT. IF THERE'S ANY TECHNICAL QUESTIONS I'D BE HAPPY TO ANSWER. HOWEVER, I JUST WANT TO BRING UP CITY OF GRAND PRAIRIE, HOMEWOOD SUITES AND HILTON GARDEN INN. WONDERFUL PROJECT. I LIVE THERE, IT'S IN MY BACKYARD AND I THINK CITY OF GRAND PRAIRIE HAS PARTNERED WITH THE ON THAT PROJECT. AND THEY HAVE A CONVENTION, BIG CONVENTION CENTER THAT'S JUST LIKE WE'RE DOING OVER HERE, 10,000 SQUARE FOOT CONVENTION CENTER. SO I'M HERE IF THERE'S ANY TECHNICAL QUESTIONS I'D BE HAPPY TO ANSWER. IS THERE ANYONE ELSE WHO WOULD LIKE TO SPEAK ON THIS ITEM? SEEING NONE, I'LL CLOSE THE PUBLIC HEARING COUNSEL DISCUSSION. WHO'D LIKE TO START? JEFF? I HAVE A COUPLE OF QUESTIONS, ACTUALLY, BEFORE WE GET TO IT, I GUESS. IS THAT ALL RIGHT? IF WE DO THAT, I PROBABLY SHOULD ASK THIS. EARLIER. YOU MENTIONED THAT THERE'S YEARLY INSPECTIONS TO WHITNEY. YES. ARE THOSE DO YOU MIND? YEAH. PLEASE COME FORWARD. THANK YOU. ARE THOSE ANNOUNCED OR UNANNOUNCED THERE UNANNOUNCED TYPICALLY 48 HOURS. IS THE NOTICE SO RELATIVELY UNANNOUNCED? IF YOU'VE GOT SOME MAJOR ISSUES ON PROPERTY, YOU'RE NOT GOING TO BE ABLE TO RESOLVE THEM IN 48 HOURS. BUT WE DO WANT TO MAKE SURE THAT THE GENERAL MANAGER IS PRESENT.

OKAY. AND THEN YOU SAID YOU HAD THREE RENOVATIONS IN A 20 YEAR TIME FRAME. YES. TYPICALLY WE DO THOSE ON A SEVEN YEAR CYCLE. THERE IS THE FLEXIBILITY IN SOME CASES FOR THAT TO EXTEND TO 8 OR 9 YEARS, DEPENDING ON THE PERFORMANCE WE'RE SEEING AT THE PROPERTY. MOST IMPORTANTLY, THE GUEST SATISFACTION SCORES. SO IF A PROPERTY IS VERY WELL MAINTAINED AND THE STAFF IS DOING AN EXCELLENT JOB, THEY MAY BE ABLE TO EXTEND THAT A LITTLE BIT. OKAY. AND THEN. AND I KNOW YOU'RE PROBABLY LOOKING AT THE MAP, I COULD HAVE FIGURED THIS OUT, BUT REALLY QUICKLY, THE AMENITIES, THERE'S EXTRA AMENITIES, I THINK FOR THE EXTENDED STAY. IS THAT CORRECT? ARE THOSE SHARED IN THIS IN THIS PROJECT THEY WOULD BE SHARING AMENITIES. OKAY, SO THE HILTON GARDEN INN GUEST WOULD HAVE THEIR OWN SEPARATE BREAKFAST BECAUSE THAT IS A PAID BREAKFAST. AND THE HOMEWOOD SUITES GUEST WOULD HAVE THEIR OWN ACCESS TO A COMPLIMENTARY BREAKFAST. THERE'D BE SHARED LAUNDRY FACILITIES AS WELL AS SHARED MEETING SPACE. AND OF COURSE, THE HOMEWOOD SUITES GUEST HAVE THE ABILITY TO ACCESS THAT FULL SERVICE RESTAURANT AND BAR IN THE EVENINGS, AS WELL AS THE SHARED FITNESS CENTER. OKAY.

YEAH. THAT'S ALL, THAT'S ALL I HAD. THANK YOU. THANK YOU. CAMERON. OKAY. WHITNEY.

ACTUALLY, IF YOU STAY, STAY AT THE PODIUM, PLEASE. I DIDN'T PLAN ON BEING THIS POPULAR. IS THE IS THE LOCATION IN GRAND PRAIRIE? IS IT IS IT THE SAME, SAME TYPE WHERE IT'S BOTH THE GARDEN HILTON GARDEN INN AND THE. IT IS. YEAH, IT'S THE EXACT SAME COMBINATION. AND I THINK I SAW THAT THE NEXT TOPIC ON THE AGENDA WAS FOR A GOLF SIMULATOR. AND ACTUALLY WE LOVE, WE LOVE BEING IN THAT KIND OF ENVIRONMENT NEAR OUR TOPGOLF OR KIND OF MULTI-USE ENTERTAINMENT AND STUFF, RIGHT. THIS IS A VERY FAMILY FRIENDLY BRAND AND POSITIONING. SO OUR PRODUCT THERE IN EPIC CENTRAL HAS DONE REALLY WELL. IT ALSO HAS A LOT OF EVENT AND MEETING SPACE. HOW OLD IS THAT LOCATION? ABOUT TWO YEARS OLD. A LITTLE OVER TWO YEARS. YEAH. OKAY. DID Y'ALL

[00:50:06]

DID Y'ALL TALK TO ANY OF THE HOSPITALS, CHILDREN'S HEALTH OR OR COOK CHILDREN'S TO SEE WHAT THE WHAT REALLY, WHAT THE AVERAGE STAY FOR PATIENTS THERE TO GET A FEEL FOR WHAT THE, WHAT THE STAY MIGHT BE FOR PEOPLE AT THE EXTENDED STAY MIGHT BE I'D HAVE TO DEFER TO OWNERSHIP ON ON THE EXACT MARKET NEEDS HERE IN PROSPER. BUT YEAH, TYPICALLY WE DO SERVICE A LOT OF FAMILIES TRAVELING FOR MEDICAL NEEDS AND MEDICAL TREATMENT. AND USUALLY THOSE STAYS ARE ANYWHERE FROM A FEW NIGHTS TO SEVERAL WEEKS. GOTCHA. I THINK WES WAS COMING TO HELP. OKAY. THANK YOU. I JUST WANTED TO SAY I, I LIVE NEAR RONALD MCDONALD HOUSE WHEN I WAS IN DALLAS FOR, FOR A STINT. AND THAT WAS ABOUT THE TIME PERIOD. IT WAS A COUPLE DAYS, BUT IT WAS AROUND A WEEK, TWO WEEKS. SOMETIMES IF THEY'RE SEEKING TREATMENT, THAT'S A LITTLE BIT MORE INTENSIVE. GOTCHA. OKAY. THANK. YOU. QUESTIONS? OKAY. NO, I THINK YOU'RE SAFE FOR NOW IF YOU WANT TO. THANK YOU. THANK YOU. OKAY. ALL RIGHT, ALL RIGHT. AND COMMENTS. DISCUSSION. OKAY. JUST FOR ME, I THINK, YOU KNOW, LISTENING TO PAZ'S FEEDBACK, I THINK WE ALREADY HAVE TWO LIMITED SERVICE HOTELS IN THE AREA, THE HOLIDAY INN EXPRESS, AND THEN ONE OTHER ONE THAT'S BEING BUILT AND ANOTHER ONE THAT'S BEING BUILT IN THE GATES OF PROSPER. SO MY REALLY COMMENT HAS TO DO WITH THE EXTENDED STAY PART, NOT THE FULL SERVICE HOTEL PART, WHICH IS JUST A NEED. I JUST DON'T KNOW THAT WE NEED THAT HERE WITH SOME OF THE OTHER HOTELS THAT ARE COMING OR ONLINE. THE OTHER THING I HAVE A CONCERN ABOUT IS JUST IN THE UDC, WE JUST PASSED IN ON OUR CONSENT AGENDA. IT SPECIFICALLY STATES THAT THESE EXTENDED STAY HOTELS WOULD WOULD FRONT 380 PRESTON OR D AND T. SO THIS LOCATION TO ME IS CHALLENGING A LITTLE BIT BECAUSE OF WHERE IT IS. IT'S NOT IT'S KIND OF CLOSE TO 380 BUT IT'S NOT FRONTING. 380. SO, YOU KNOW, I HAVE A HARD TIME PASSING SOMETHING AGAINST AN ORDINANCE THAT WE JUST PASSED. SO THAT'S, THAT'S MY FEEDBACK. THANK YOU. MR. HOOVER, WAS THE PRESENTATION THAT WE RECEIVED THIS EVENING, THE SAME AS THE PLANNING AND ZONING RECEIVED, OR IS THERE ANY WHAT ARE THE DIFFERENCES THAT WE MIGHT HAVE SEEN TONIGHT? IT'S COMPLETELY DIFFERENT. NONE OF THE PRESENTATION YOU SAW WAS PRESENTED AT PNC BECAUSE NONE OF THESE INDIVIDUALS WERE AT THAT MEETING. OKAY. EXCEPT FOR MR. PALMER. DO YOU HAVE AN ANT OR A COMMENT ON MAYOR PRO TEM BARTLEY'S PLACEMENT OF THE FACILITY AND HOW WE RECONCILE THAT? I BELIEVE WHAT WHAT SHE SAYS IS, IS TRUE, LITERALLY TRUE. AS FAR AS THAT GOES, WE DID JUST PASS A UDC. WE'VE BEEN WORKING ON THE UDC FOR A YEAR. WE'RE ACTUALLY WE'RE WORKING ON THIS PARTICULAR SITE FOR A LITTLE OVER TWO YEARS, AND WE WERE NOT TOLD UNTIL HALFWAY THROUGH THAT PROCESS THAT IT HAD AN EXTENDED STAY PORTION. SO THE TIMING WAS RELATIVELY CLOSE. HAD WE KNOWN ABOUT THE UDC, I MEAN, EXCUSE ME, THE EXTENDED STAY AT THE BEGINNING, IT MIGHT NOT HAVE MADE A DIFFERENCE IN IN ALL HONESTY, AS FAR AS THE UDC PROCESS WAS CONCERNED, BECAUSE WE WOULD HAVE KNOWN BEFORE, BUT I THINK WE PROBABLY WOULD HAVE STILL HAD THE RECOMMENDATION. AS FAR AS THE UDC IS CONCERNED, PRIMARY REASON FOR THAT IS. AND.

AND MAYOR PRO TEM BARTLEY BROUGHT IT UP. WE'VE GOT ON OUR BOOKS RIGHT NOW, WE'VE GOT EIGHT HOTELS. FOUR OF THEM ARE EXTENDED. FOUR OF THEM ARE FULL SERVICE. THE ONE IS IS OPEN.

ONE IS UNDER CONSTRUCTION. ANOTHER ONE HAS AN APPROVED SITE PLAN, WHICH WE EXPECT TO BE UNDER CONSTRUCTION IN THE NEXT 2 OR 3 MONTHS. THE FOURTH, AS FAR AS THE EXTENDED STAY GOES, ALL OF THEIR TIMING HAS EXPIRED, SO WE DON'T KNOW IF THEY WILL COME BACK OR THEY WON'T COME BACK. BUT I BELIEVE PART OF THE CONCERN WITH BOTH THE UDC AND THE PLANNING COMMISSION AGAIN, MAYOR PRO TEM BARTLEY MENTIONED THE TIME THAT'S BEEN SPENT WITH WORKING ON THE UDC AND THE HOURS AND HOURS AND HOURS AND DAYS AND DAYS THAT THE P AND Z HAVE PUT INTO THAT PROCESS. THEY WERE FULLY AWARE ABOUT THE RECOMMENDATIONS, ABOUT THE EXTENDED STAYS, LOCATIONS, AS WELL AS HOW MANY EXTENDED STAYS DO WE NEED VERSUS HOW MANY FULL

[00:55:08]

SERVICE. AND THE THOUGHT IS RIGHT OR WRONG THAT IF WE FILL UP THE AMOUNT OF ROOM NIGHTS THAT WE'RE GOING TO BE ABLE TO, TO FILL IN IN HOTEL PROPERTIES, IT EXTENDED STAYS, WOULD WE STILL BE ABLE TO TRACK FULL SERVICE? AND THE DESIRE HAS ALWAYS BEEN TO ATTRACT FULL SERVICE MORE SO THAN EXTENDED STAY. DOESN'T MEAN TO IMPLY EXTENDED STAY OR BAD, IT JUST MEANS WE PREFER FULL SERVICE. AND SO THAT WAS WHY THE LIMITATIONS. IT'S WHY THE SPECIFIC USE PERMIT REQUIREMENTS AND WHY THE OTHER PIECES THERE IS. I DON'T BELIEVE ANYBODY WHO IS CRITICIZING HILTON OR HILTON'S FLAGS OR THE PROPERTIES THAT THAT HILTON HAS. I THINK FROM OUR PERSPECTIVE, IT'S MORE STRICTLY A BUSINESS DECISION OF OF HOW MANY CAN WE HANDLE AND WHAT TYPE DO WE WANT. AND, AND THAT'S VERY LONG ANSWER TO YOUR QUESTION, BUT THAT'S HOW ALL THE PIECES. YEAH, I APPRECIATE THAT MORE MORE DETAILED EXPLANATION. SO WHAT ARE THE PRACTICAL APPLICATIONS OF THE DENIAL OF THE SPECIFIC USE PERMIT. WOULD THEY JUST BUILD A 194 ROOM FULL SERVICE HOTEL? I FROM OUR PERSPECTIVE, THAT ANSWER WOULD BE YES, THAT OBVIOUSLY HAVE TO ADJUST THEIR SITE PLAN. IF THEY MADE THE BUILDING SMALLER FROM THE BUSINESS PERSPECTIVE, MEANING WITH HILTON. I CAN'T ANSWER THAT QUESTION, SIR. OKAY. THANK YOU. I GOT ANOTHER ONE ACTUALLY, DAVE, IF THIS WAS APPROVED AND THEN FOR SOME REASON, HILTON AND THE DEVELOPER OR WHATEVER DECIDED NOT TO FOLLOW THROUGH, IS THIS SUP JUST SPECIFICALLY FOR A HILTON HOTEL? WOULD THAT EXPIRE OR THAT WOULD BE AVAILABLE FOR IF THEY WENT OUT AND GOT ANYBODY ELSE? IT, IT IT WOULD. YES, IN MY OPINION, IT WOULD HAVE TO BE REDONE BECAUSE THE LIKELIHOOD OF I'LL JUST PICK ONE MARRIOTT COMING IN AND BUILDING A PRODUCT THAT FITS THIS EXACTLY AND HAS ALL OF THE AMENITIES AND ALL OF THE, THE LAYOUT AND EVERYTHING, I THINK IS PROBABLY MINUSCULE. SO UNLESS OUR ATTORNEY SAYS SOMETHING DIFFERENT, I WOULD SAY YES, IT WOULD WOULD GO AWAY AND IT WOULD HAVE TO BE REDONE.

OKAY. AND THEN YOU DID AGREE WITH THAT, TERRY. IT WOULD GO THE SPECIFIC USE PERMIT WOULD GO AWAY AND THEY'D HAVE TO REAPPLY. OKAY. AND I, I COULDN'T HELP BUT HEARING TAX ABATEMENT A LITTLE WHILE AGO. SO IN THE, IN THE EVENT THAT THIS GETS PASSED, IS THERE MORE STEPS THAT ARE GOING TO BE ASKED OF US IN THE DEVELOPMENT OF THIS PROJECT? OR DO YOU EVEN KNOW OR WE HAVE NOT BEEN ASKED THAT QUESTION. IT HAS NOT COME UP. SO I CAN'T TELL YOU WHAT THEY MAY DO IN THE FUTURE, BUT THAT HAS NOT BEEN PART OF OUR CONVERSATIONS DURING OUR TWO PLUS YEARS. NO, SIR IS UNAWARE OF ANY. OKAY, OKAY. AND AGAIN, JUST FOR CLARIFICATION, P AND Z, WE VOTED AGAINST THIS 6 TO 0. CAN YOU AGAIN JUST SAY WHY? YES, SIR. IT'S PRIMARILY BECAUSE OF THE THE CONCERN, AS I MENTIONED BEFORE, WITH MY RENT ON ANSWER TO THE MAYOR'S QUESTION ABOUT VOLUME, HOW MANY DO WE NEED? HOW MANY DO WE HAVE AS FAR AS THE DIFFERENCE BETWEEN FULL SERVICE HOTELS AND EXTENDED SLASH LIMITED? THEY'RE NOT THE SAME THING. WE HAVE THEM SOMEWHAT CATEGORIZED SIMILARLY BETWEEN EXTENDED STAY AND LIMITED SERVICE, BUT BOTH OF THOSE REQUIRE SPECIES SPECIFIC USE PERMITS, AND THE COMMISSION THOUGHT WE ALREADY HAVE SEVERAL THAT ARE IN THE WORKS, ONE THAT'S ALREADY OPEN IN THE SAME GENERAL VICINITY. HOW MANY DO WE REALLY NEED? AND THEY WOULD PREFER THAT THAT WE WOULD GET SOME FULL SERVICE HOTELS AS OPPOSED TO THE EXTENDED. IT WAS WAS WAS NOT. THEY WERE FINE WITH THE THE FULL SERVICE COMPONENT, THE IN THIS CASE, THE GARDEN INN, IT WAS THE EXTENDED STAY THAT THAT THEY WEREN'T IN FAVOR OF. AND THAT'S WHAT IT WAS. IT WAS WAS NOTHING AGAINST THE BRAND. IT WAS THE TYPE AND AND, AND THE CONCERN THAT WE MIGHT BE LIMITING OURSELVES TO FULL SERVICE HOTELS IN THE FUTURE. OKAY. ALL RIGHT. THANKS. YES, SIR. CORRECT. YES. I'D LIKE TO STAY ON THAT. AND I PROBABLY HAVE TWO TWO QUESTIONS FOR THE REPRESENTATIVES AS WELL. SO

[01:00:01]

KIND OF GOING BACK TO SORRY, KIND OF GOING BACK TO THAT QUESTION. I MEAN, THAT SEEMS A LITTLE ARBITRARY TO ME THAT, YOU KNOW, IF YOU HAVE, YOU KNOW, HOW MANY IS ENOUGH. I MEAN, HOW IS THAT ANSWERED? HAS ANYONE HAD THE OPPORTUNITY TO ANSWER THAT QUESTION FROM FROM THE USER HERE AS TO, YOU KNOW, HOW MANY HOW MANY FULL SERVICE HOTELS ARE OR ACTUALLY ANYBODY HAD THE OPPORTUNITY TO ANSWER THAT QUESTION? IS IT WAS IT KIND OF, HEY, YOU'RE RIGHT. OR JUST I, IT JUST SEEMS A LITTLE ARBITRARY TO SAY WITHOUT ANY NUMBERS BEHIND IT. IT'S HARD TO SAY THAT ANYBODY HAVE THE OPPORTUNITY TO ANSWER THAT QUESTION BECAUSE IT, IT DIDN'T COME UP AT THE STAFF LEVEL AS WE WERE GOING THROUGH THE PROCESS BECAUSE WE WERE WE'RE TALKING ABOUT, AS I MENTIONED, THE THE SPECIFICS, THE AMENITIES, THE LOCATION, CHECKING THE BOXES FOR OUR ORDINANCE REQUIREMENTS, WE WE'RE NOT TALKING ABOUT THE DISCRETIONARY PERSPECTIVE ABOUT AN SUP, WHICH THERE IS NO GUARANTEE AND NO REQUIREMENT THAT AN SUP BE APPROVED. AND SO THAT PIECE OF THE PUZZLE REALLY DIDN'T COME UP UNTIL THE CONVERSATION AT THE P AND Z LEVEL. SO I CAN'T SAY THAT THERE WAS DISCUSSION ABOUT HOW MANY IS ENOUGH. THERE'S INDUSTRY STANDARDS, BUT I'M NOT GOING TO SIT HERE AND PRETEND TO TELL YOU WHAT WHAT THAT IS. THE APPLICANTS MAY BE ABLE TO TELL YOU IN ALL HONESTY. I MEAN, THAT'S KIND OF WHAT THEY DO. SO. GOTCHA. GOTCHA. THAT'S FOR STAFF TO TO MAKE THOSE THOSE COMMENTS THEN. RIGHT. OKAY. OKAY. SO SINCE WE DID NOT HAVE THE SAME REPRESENTATIVES AT THE PNZ MEETING WITH THE APPLICANT LIKE TO KIND OF ADDRESS MAYBE THOSE ASPECTS THAT WE JUST SPOKE OF, FOR INSTANCE. WELL, ONE THING MAYOR BROUGHT UP, ONE QUESTION WAS IF YOU DON'T, IF WE DON'T APPROVE THE S, P, OR THE THE LIMITED SERVICE PIECE, WHAT HAPPENS NEXT? AND THE SECOND BEING, AND YOU CAN ANSWER THESE IN ANY ORDER YOU WANT TO. BUT THE SECOND BEING, OKAY, YOU HAD THOSE OBJECTIONS FROM THE PREVIOUS MEETING. WHAT HOW WOULD YOU HOW WOULD YOU ADDRESS THOSE? I'D LIKE TO MAYBE OFFER THEM THE OPPORTUNITY TO. BUT BEFORE WE DO THAT, MAY I. BEFORE WE BRING THEM UP, SINCE THE. CLEARLY THE PNZ DID NOT GET THIS FULL PRESENTATION, I'D LIKE TO ACTUALLY SEE IF THE COUNCIL WOULD BE INTERESTED IN REMANDING THIS BACK TO P AND Z TO ACTUALLY ALLOW THEM TO HAVE THE FULL OPPORTUNITY TO REVIEW ALL OF THIS. AND PERHAPS THERE MAY BE SOME OTHER THINGS THAT COME OUT OF THAT, THAT MOVE THIS ONE WAY OR THE OTHER. IF. MARIO. YEAH, MAYOR. IN FACT, I WAS GOING TO MAKE THAT SUGGESTION AGAIN, JUST GIVEN THE FACT THAT THESE FOLKS MADE A REALLY GREAT PRESENTATION ABOUT THEIR BUSINESS MODEL, THE, THE VARIOUS COMPONENTS OF THE, OF THE, OF THE PROJECT, I THINK IT WOULD BE FAIR TO THE APPLICANT TO, TO SEE IF COUNCIL ENTERTAIN THE OPTION OF REMAINING IT BACK TO THE PLANNING COMMISSION, LET THEM SEE THE COMPONENTS THAT YOU ALL HEARD TONIGHT AND, AND THEN RENDER THE RECOMMENDATIONS AT THAT POINT ALSO TO. IF THERE'S ANY KIND OF MARKET ANALYSIS THAT ALLOWS THERE TO BE MORE OF A OBJECTIVE OPINION TO, TO RENDER, AGAIN, I HAVE NO IDEA WHAT THE MARKET CAN BEHOLD IN THIS REGION SINCE WE'RE JUST NOW IN THE NEW HOTEL MARKET BUSINESS, I MAY I HAVE NO DOUBT, IF I MAY, I APOLOGIZE FOR INTERRUPTING, BUT I. I HAVE NO DOUBT THAT ALL OF THIS INFORMATION WOULD INFLUENCE THE PLANNING COMMISSION'S DISCUSSION AND THOUGHT. NOW, WILL IT CHANGE THEIR VOTE THAT.

I CAN'T TELL YOU, BUT IT'S INFORMATION THEY. THEY DIDN'T. THEY HAD NONE OF THAT. AND AND I THINK THAT WAS WAS PROBABLY A MISTAKE. BUT NO, I GUESS I, I DO HAVE A COMMENT THEN ABOUT THAT. SO I AGAIN. AT THE EXPENSE OF US SAYING KIND OF THE SAME THINGS OVER AND OVER, IT'S LIKE, I DON'T THINK THE BRAND OR THE REPUTATION IS, IS THE ISSUE, AT LEAST FROM MY PERSPECTIVE. AND WHAT I HEARD FROM PNC HAD REALL THAT EXTENDE. AND THEN ALSO MAYBE POTENTIALLY THE DENSITY WITHIN THAT CORRIDOR VERSUS TO YOUR POINT WHERE WE'RE LOOKING FOR OTHER OPPORTUNITIES ALONG OTHER SPACES FOR, YOU KNOW, DIFFERENT FULL SERVICE HOTELS. AND KNOWING THAT WE HAVE SOME OF THESE UNDER CONSTRUCTION IS, YOU KNOW, THESE OTHER SMALLER

[01:05:04]

HOTELS, I THINK LIKE, FROM MY PERSPECTIVE, IT'S THAT'S WHAT THE DECISION WAS BASED ON MORE SO THAN THIS INFORMATION. I THINK THIS MAKES IT A CONVINCING ARGUMENT IN REGARDS TO THESE FLAGS OR HOWEVER YOU WANT TO PHRASE IT FOR THESE HOTELS, BUT IT DOESN'T NECESSARILY CHANGE THE EXTENDED STAY PORTION. THAT'S JUST MY OPINION. YEAH, I WOULD AGREE WITH THAT. SO YOU HAD A QUESTION ON THE TABLE TO FROM FOR THE APPLICANT, AND I INTERRUPTED YOU AND ASKED IF YOU WOULDN'T MIND REMANDING IT BACK TO P AND Z FOR A FULL AND COMPLETE. I WOULD FOREGO THE QUESTION TONIGHT TO, TO TABLE IT AND GIVE THEM AN OPPORTUNITY TO, TO GET ALL THE SAME, ALL THE SAME INFORMATION. SO WOULD NOT BE TABLED. IT WOULD BE REMANDED BACK. SO WAIT, WAIT, WHAT'S HELP ME WITH THE DIFFERENCE. THE DIFFERENCE IS IF WE TABLE IT, WE HAVE TO RE NOTICE IT AND GO BACK TO P AND Z. GOTCHA. OKAY, I GOT IT. GOT IT. SORRY. YEAH. OKAY. OKAY. IS THERE ANYBODY WHO IS OPPOSED TO THAT GENERAL IDEA THAT OR IS THERE ANY COMMENTS ABOUT THAT? YEAH, I'LL SAY THAT. I HONESTLY, I THINK THAT, YOU KNOW, WITH PGA AND UNIVERSAL COMING, I, I THINK IT IT MIGHT BE A PRETTY GOOD IDEA WITH THE LOCATION IS, BUT I HAVE A HARD TIME GOING AGAINST PNC VOTE. THAT WAS 6 TO 0. YEAH. YOU KNOW, THAT'S PRETTY DEFINITE. AND SO AGAIN WHEN THIS COMES BACK IT'LL BE A LITTLE DIFFERENT. BUT AT LEAST THAT'S THAT'S MY FEELINGS. AND AND I THINK THAT THEY SHOULD IF IT COMES BACK 6 TO 0 AGAIN.

WELL OKAY, THEN MAYBE MAYBE THAT'S, THAT'S THE, THE, THE THOUGHT OF IT. BUT I WOULD LIKE TO YEAH, LET THEM SEE WHAT WE SEE AND SEE IF THAT HAS ANY CHANGE OF THEIR MINDS. OKAY.

THANK YOU. SO I BELIEVE CRAIG DID YOU STRUCTURE THAT AS A MOTION THEN TO REMAND. I WOULD LIKE TO MOVE THAT WE REMAND, REMAND, REMAND THIS ITEM NUMBER 2020 222 BACK TO PLANNING AND ZONING COMMISSION FOR THEIR REVIEW OF THE SAME OR SIMILAR INFORMATION THAT WE'VE RECEIVED TONIGHT. ALL RIGHT. HAVE A MOTION AND A SECOND. ALL IN FAVOR. MOTION PASSES 4 TO 2.

THANK YOU. I'M ASSUMING THAT YOU RAISE YOUR HAND FOR NO. YEAH THAT'LL BE A 4 TO 2. THANK YOU VERY MUCH. WE'LL MOVE TO THE NEXT ITEM IS ITEM NUMBER 23. AGENDA ITEM NUMBER 23 IS CONDUCT A PUBLIC HEARING. ASHLEY, THANK YOU TO ALL THE MEMBERS WHO PRESENTED TO US THIS EVENING. I WANT TO ACKNOWLEDGE THE FACT THAT YOU TRAVELED IN AND YOU STAYED IN OUR SUBURB TO THE SOUTH OR TRIED TO, BUT THANK YOU FOR BEING HERE. ITEM NUMBER 23 IS

[23.Conduct a Public Hearing and consider and act upon a request for a Planned Development for an Indoor Golf Simulator Facility on a part of Block 2 of the Mitchell Addition, on 0.2± acre, located on the west side of Coleman Street and 120± feet north of Fifth Street. (ZONE-25-0009) (DH)]

CONDUCT A PUBLIC HEARING AND CONSIDER AN ACT UPON A REQUEST FOR A PLAN DEVELOPMENT FOR AN INDOOR GOLF SIMULATOR FACILITY ON PART OF BLOCK TWO OF THE MICHAEL MITCHELL ADDITION ON POINT TWO APPROXIMATE ACRES LOCATED ON THE WEST SIDE OF COLEMAN STREET AND APPROXIMATELY 120FT NORTH OF FIFTH STREET. MR. HOOVER, IF YOU WOULD FOLLOW UP WHEN YOU'RE DONE. ALL RIGHT. ANY OTHER QUESTIONS FOR STAFF? THANK YOU. THANK YOU FOR YOUR COMMENTS.

I'LL GIVE IT. I'M SORRY Y'ALL. THANK YOU. I DON'T TELL THEM HOW WE CAN GET THE SCHEDULED.

Y'ALL MAY REMEMBER OUR SCHEDULES NEXT MONTH ARE A LITTLE WONKY FROM NORMAL SOUTH.

YES. GOTTA GOTTA GET THAT FIGURED OUT. OKAY. THANK YOU VERY MUCH. THIS IS A REQUEST FOR GOLF SIMULATOR. AS YOU MENTIONED, THIS IS AN EXISTING HOUSE WHICH IS ON COLEMAN IMMEDIATELY NORTH OF WHERE THE THE CHAMBER OF COMMERCE IS NOW RIGHT ON THE CORNER, IF YOU KNOW WHERE THAT IS. THE PROPOSAL IS THE THE LOCATION. THE PROPOSAL IS TO TO DO A BASICALLY AN ADDITION OR A REMODEL OF THE EXISTING HOUSE, ALL THE SETBACKS WILL OR WILL BE CORRECT. HERE'S WHAT THE SITE PLAN LOOKS LIKE. PARKING WILL BE IN THE BACK. THIS HOUSE IS ON THE PARTICULAR SECTION OF COLEMAN THAT HAS SOME EXTRA RIGHT OF WAY IN FRONT OF IT, SO YOU CAN SEE IT SITS WELL BACK FROM THE STREET. THAT WILL PROBABLY CHANGE A LITTLE BIT AS THE IMPROVEMENTS TO COLEMAN ARE DONE. IT WON'T HAVE ANY IMPACT ON THE HOUSE, BUT IT MIGHT NOT HAVE AS MUCH SPACE OUT IN THE FRONT AS IT DOES. LOOKING AT THIS SITE PLAN, THE PROPOSAL IS TO TAKE THE HOUSE, PUT SOME AWNINGS ON THE FRONT TO TO USE PRIMARILY A FIBER CEMENT SIDING, WHICH WILL MATCH KIND OF WHAT THE EXISTING SURROUNDING ARCHITECTURAL LOOK IS. IT'S

[01:10:05]